Wir helfen Unternehmen in Österreich
seit 18 Jahren bei der Softwareauswahl
Über Mailchimp
Mailchimp ist die führende Marke für E-Mail-Marketing und -Automatisierung, die Empfehlungen zur Steigerung von Öffnungen, Klicks und Umsatz gibt.
It is one of the most known and used so tons of community support. It has tons of great features almost as good as any of the others.
They have a really strange billing system that is designed in such a way that it sucks money out of you.
Nutzerbewertungen filtern (17 341)
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Nutzerbewertungen filtern (17 341)

Great for a small business
Immer noch eine Empfehlung – auch wenn es harte Konkurrenz gibt
Kommentare: Zuverlässiger Versender, der auch immer darauf achtet, dass kein Spam versendet wird – das kommt allen Mailchimp Kunden zugute.
Vorteile:
Immer noch ein attraktiver Free-Tarif für 500 Abonnenten mit 1000 Mails/Monat – also 2x versenden bei vollem Verteiler. Was auch immer noch super ist, ist die Möglichkeit, Landingpages direkt in Mailchimp zu erstellen.
Nachteile:
Die Oberfläche ist tlw. recht verschachtelt – aber das bekommen andere Anbieter auch nicht viel besser hin.
Intuitive Handhabung
Kommentare: Wir arbeiten in der Firma gern damit so wie andere Agenturen in der Branche auch.
Vorteile:
Am besten gefällt mir die einfache Bedienung durch Drag and Drop. Dies ermöglicht eine schnelle Einarbeitung von neuen Mitarbeitern mit dem Tool.
Nachteile:
Keine Anmerkungen. Alles gefällt mir gut.
In Betracht gezogene Alternativen:
gute Lösung für Newletter mit Wordpress
Kommentare: rundum gelungene Lösung für einfaches EMail-Makreting, gut fpr kleine Unternehmen geeignet, günstiger Einstieg mit Erweiterungsmöglihkeiten
Vorteile:
einfache Installation und Bedienung in Wordpress, es gibt auch eine Free-Version, Webseite in deutsch mit guten Anleitungen, hübsche Auswerte-Funktionen
Nachteile:
Synchronisation klappt leider nicht immer
Dies ist eine professionelle Software
Vorteile:
Mir gefällt es, wie einfach wir Marketing-E-Mails mit benutzerdefinierten Mailinglisten machen und verwalten konnten, und diese Software hilft uns, mit unseren Kunden in Kontakt zu treten und unseren Produktverkauf zu verbessern.
Nachteile:
Für uns keine Nachteile, wir können genau das machen was wir brauchen
Günstiges Tool
Kommentare: Für kleine Liste eine gute Alternative und kostenlos zum starten.
Vorteile:
Das man kostenlos starten kann und für eine kleine Liste Ideal.
Nachteile:
Die Handhabung ist lernintensiv und man muss sich schon damit auseinandersetzen.
Eingeschränkte Funktionen, schlechter Kundenservice
Kommentare: Leider nicht zu empfehlen, da weder das Tool überzeugt, noch ein guter Support geleistet wird. Beides ist für ein so wichtiges Thema wie transactional emails leider unerlässlich.
Vorteile:
- einfaches Monitoring der täglichen send outs - Anbindung an Mailchimp
Nachteile:
- schlechte Analyseoptionen - OR und CR werden nur 30 Tage gespeichert - Kundenservice nur per Mail erreichbar; reagiert nur sehr langsam, selbst bei absolut zeitkritischen Themen; CS sitzt in den USA und beginnt Arbeit erst 13 Uhr deutscher Zeit - keine optimale Usability - Suchfunktion funktioniert nicht immer - Tracking funktioniert nicht problemlos - IP Pool wird nicht optimal überwacht, bei shared IP kam es allein dieses Mal zwei Mal zu deliverability Problemen
Software im Wandel
Vorteile:
Mailchimp ist in unser CRM-System Daylite integrierbar.
Nachteile:
Es werden sehr viele Funktionen angeboten, welch über die Hauptnutzung des E-Mail-Marketing hinausgehen.
Wahrscheinlich eins der einfachsten Newsletter-Systeme
Kommentare: Insgesam nutze ich Mailchimp bei mehreren Projekten, da es schnell einsatzbereit ist und bei weniger Empfängern sogar kostenlos ist. Insbesondere der gute Editor und die vielen Individualisierungsmöglichkeiten überzeugen mich.
Vorteile:
Mailchimp ist das einfachste Newsletter-Programm, das ich kenne. Insbesondere der Editor macht es einem sehr einfach, ansprechende Newsletter zu gestalten.
Nachteile:
In Punkto Datenschutz ist das Programm für Anwender in Deutschland nicht unbedingt die erste Wahl, hier gibt es mittlerweile bessere Alternativen mit einem vergleichbaren Funktionsumfang.

Incredible email management tools
Kommentare: I enjoy using mailchimp because of its flexible and easy setup, it is perfect for email marketing and management with step by step suggestions built into it, I strongly recommend
Vorteile:
It's easy to setup with editable templates for suggestive email samples
Nachteile:
While importing files, you have it follow a format of names and email, it does not allow for a flexible contact type of email only and it's become costly when you have a larger email database to manage
In Betracht gezogene Alternativen:
Outstanding email marketing tool
Vorteile:
Great interface and the vast options to edit emails.
Nachteile:
The interface could be slow at times depending on internet speed.
In Betracht gezogene Alternativen:
Industry standard tool which works well but pricing policy is counter to expanding your business - and expensive as you grow!
Vorteile:
MailChimp is in the industry standard for marketing email, and they do have a refined interface for creating templates and sending mail. Reports are also good.
Nachteile:
Their pricing policy discourages companies like ours from building and expanding clients. The pricing is predicated on number of contacts so the more contacts you have, the more you pay! Not usage based like how many marketing messages sent! We don't earn revenue by having lots of contacts - we earn revenue when a contact purchases thus when they respond to a marketing message. We shouldn't pay just to store contacts in MailChimp.
In Betracht gezogene Alternativen:
Great Templates Easy Automation
Kommentare: One thing Mailchimp nails is email automation. I’ve set up automated welcome sequences, post-purchase emails, and even abandoned cart reminders, and they all work seamlessly. It saves me so much time and ensures I’m always engaging with my subscribers at the right moments. Plus, the targeting options are really powerful, you can send personalized emails based on user behavior, and it’s all pretty easy to set up. This feature alone makes Mailchimp worth it for me.
Vorteile:
Creating email campaigns with Mailchimp is easy, thanks to their drag-and-drop builder. The templates look professional, and I can customize them to fit my brand. It’s also cool that Mailchimp gives you suggestions based on industry best practices while you’re building, which is helpful when you’re trying to improve your emails.
Nachteile:
I think some of the customization options could be a bit more flexible, but the end result always looks polished
Mailchimp is brilliant I highly recommend it
Kommentare: For sending out newletters to contacts this has been amazing to just get on and do it
Vorteile:
Ease of use and as someone starting out with email marketing this was a god send.
Nachteile:
The only con I can think of really is just actually making sure I saved everything but not really an issue
In Betracht gezogene Alternativen:
Easy to use and often recommended
Kommentare: I've been using Mailchimp on and off for about 6 years. As a brand strategist, I use it for my personal brand use and often interact with it for my clients. It is easy to use and set up; I like the user-friendliness of it and often recommend it to brands that want a visually engaging, easy-to-use email service.
Vorteile:
Mailchimp is easy to use and set up. They also make it easy to customize your branding, I don't often find this on other email platforms.
Nachteile:
It seems better suited for e-commerce than for newsletters, which is a shame because newsletters could be a lot more attractive and engaging with Mailchimp's branding features.
In Betracht gezogene Alternativen:
A classic!
Kommentare: We are doing good with Mailchimp, proof is we came back after leaving.
Vorteile:
- The software is intuitive and userfriendly - Reports are useful and clear - A lots of options regardind audiences
Nachteile:
- Templates are not that flexible - It's not THAT mobile device responsive - It is kinda pricy for what you get
Great to use!
Kommentare: Overall it's good. I always recommend mailchimp first to people rather than constant contact.
Vorteile:
It's easy to use and the templates are great. What we like most is that they we can plug and play templates.
Nachteile:
The cost. The cost of it dramatically went up since the pandemic.
Mailchimp on cutting edge and easily integrated
Kommentare: I have used MailChimp and its competitors for over 15 years. I find Mailchimp to be on the cutting edge, initiating many features others adopt later on. I also like that Mailchimp is easily integrated with many third party apps compared to competitors.
Vorteile:
I like the user-friendliness and intuitiveness of the software.
Nachteile:
Some of the design options feel cookie-cutter to me, but overall, I have learned this is necessary in order to be accessible by many different email clients.
In Betracht gezogene Alternativen:
Great platform to start with
Kommentare: Great overall, but has changed over the years making it less appealing to small businesses.
Vorteile:
Stepped pricing for growth of business, offer a free trial period.
Nachteile:
Quite expense now and has become less user friendly overtime.
In Betracht gezogene Alternativen:
Incredible tools
Vorteile:
I've found this software incredibly easy to use and quick to set up. Even with the free version, there’s so much you can do—managing contacts, organizing email campaigns, and customizing templates are all seamless processes. The interface is intuitive, allowing you to track key data such as email opens, link clicks, and any delivery issues without hassle. With the paid version, the software goes even further, offering advanced features that help elevate your marketing campaigns. The templates are especially useful for creating visually engaging content, making it easier to capture your audience's attention. Overall, it's a robust tool that provides real value at every level.
Nachteile:
I haven’t found many downsides. Perhaps the interface could feel a bit more modern, but this doesn’t affect usability in any way.
In Betracht gezogene Alternativen:
Mailchimp: A Great Starting Point for Email Marketing
Kommentare: Overall, Mailchimp has been an excellent choice for my email marketing needs. It's a great option to start with, especially due to its free plan. If the cost becomes prohibitive as your email list grows, you can always export your contacts and switch to a different platform. Email is a powerful marketing tool, and Mailchimp provides everything you need to create visually appealing emails, automate drip campaigns, and capture leads with forms.
Vorteile:
I love Mailchimp! As a small business owner, it's been great. Starting out with its free plan was a huge plus, and I've been able to grow my email marketing efforts thanks to its easy-to-use features. I especially appreciate the ability to create automated drip campaigns, design beautiful emails, and capture leads with custom forms.
Nachteile:
While Mailchimp has been great for me, there are a few drawbacks. Once you surpass the free plan's limits, the cost can quickly escalate. Additionally, designing emails on a mobile device or tablet can be a bit cumbersome, and I've occasionally encountered glitches when sending longer emails on desktop.

A tool with seamless features
Kommentare: Overall, a definitely good-to-have tool if you do a lot of internal and external email campaigns. The learning curve is pretty narrow and can be operated by anyone.
Vorteile:
1. The new campaign builder is more robust and quicker. 2. Schedule features like time warp can help you get more opens and clicks 3. Audience and campaign feature is seamless and fast. 4. Drip and campaign setup feature can help you long campaigns on different conditions.
Nachteile:
1. HTML feature in content builder can be better, lack some basic HTML commands like center align, have to use padding for now. 2. Need a relatively better system, tends to hang on slow systems due to its browser consumption.
Mailchimp: A solid Email Management Program for Growing Businesses
Kommentare: My overall experience with Mailchimp has been positive. It’s a well-rounded platform that makes creating and managing email campaigns straightforward and effective. The interface is clean and user-friendly, with great tools for design and analytics. While there are some limitations and the pricing could be more accessible, the platform delivers on its promise of simplifying email marketing.
Vorteile:
The drag-and-drop editor is intuitive, and the variety of customizable templates saves a lot of time. I also appreciated the robust analytics tools, which provide valuable insights into email performance. The integration options with other platforms and tools were a big plus, streamlining workflow and boosting efficiency. Overall, it's a great platform for managing email campaigns effectively.
Nachteile:
Some advanced features, like automation workflows or detailed audience segmentation, feel a bit limited unless you're on higher-tier plans. The learning curve for certain features, like audience management, could also be smoother.

In Betracht gezogene Alternativen:
One Stop Shop for Email Marketing
Kommentare: It has been great and a net positive for our orgniazation.
Vorteile:
Ease of using tools to create engaging and pretty emails. Audicene import is easy. Good data and tracking.
Nachteile:
Some advanced features could be a bit more intuitive. Some of the designs are a bit tired.

Send mass emails without spamming!
Kommentare: I love you using MailChimp for when I send bulk emails (about 200) at a time daily for a few weeks. It's pretty easy to set up once I got over the learning curve. There are quite a few YouTube videos on how to get your mass emails set up to send to bulk email addresses.
Vorteile:
What I like most about MailChimp is that I can send the same email for a large amount of business email addresses.
Nachteile:
These thing I liked about MailChimp is that it's a little expensive
The GOAT for all things email marketing
Kommentare: Love to use Mailchimp. A great easy to use platform for email marketing and lead gathering. Can drag and drop templates and blast them out to customers. Also comes with some basic insights to help with deciding what works and what doesn't
Vorteile:
Very easy to use and allowed for a great system to store customers' details and send targetted emails. Many new features and always evolving for the better.
Nachteile:
Limiting if you have an email database of 1000+ people as you need to pay for an upgraded account. No other big cons since they remade their visual design system so amazing now.