---
description: Detaillierte Informationen über Sprout Social zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Austria.
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title: Sprout Social Kosten, Erfahrungen & Bewertungen - Capterra Österreich 2026
---

Breadcrumb: [Startseite](/) > [Online Reputation Management Tools](/directory/30750/reputation-management/software) > [Sprout Social](/software/121447/sprout-social)

# Sprout Social

Canonical: https://www.capterra.at/software/121447/sprout-social

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> Sprout Social bietet Social-Media-Engagement-, Publishing-, Analyse-, Listening- und Berichterstattungslösungen für führende Agenturen und Marken.
> 
> Bewertung: **4.4/5** von 606 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Sprout Social?

Sprout hilft Agenturen und Unternehmen – großen wie kleinen – durch effektive Tools für das Engagement, die Veröffentlichung, das Zuhören und die Analyse wirklichen geschäftlichen Nutzen aus sozialen Medien zu ziehen.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.4/5** | 606 Nutzerbewertungen |
| Bedienkomfort | 4.4/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 3.9/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.2/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Sprout Social
- **Region**: Chicago, USA
- **Gegründet**: 2010

## Gewerblicher Kontext

- **Startpreis**: $ 199,00
- **Preismodell**:  (Gratis Testen)
- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Android (mobil), iPhone (mobil), iPad (mobil)
- **Unterstützte Sprachen**: Englisch, Französisch, Italienisch, Portugiesisch, Spanisch
- **Verfügbare Länder**: Australien, Brasilien, China, Deutschland, Dänemark, Finnland, Frankreich, Indien, Irland, Italien, Kanada, Malta, Neuseeland, Norwegen, Portugal, Schweden, Schweiz, Vereinigte Staaten, Vereinigtes Königreich, Österreich

## Funktionen

- @mentions
- API
- Aktivitäts-Dashboard
- Alarmfunktion / Benachrichtigungen
- Anpassbare Berichte
- Aufgabenmanagement
- Automatisiertes Veröffentlichen
- Berichterstattung / Analyse
- Berichterstattung und Statistik
- Content-Management
- Dashboard Software
- Datenvisualisierung
- Engagement-Tracking
- Feedback-Management
- Filtern nach Keyword
- Kalenderverwaltung
- Kampagnen-Tracking
- Kampagnenanalysen
- Kampagnenmanagement
- Kommunikationsmanagement
- Konversion-Tracking
- Kundenbindung
- Kundenerlebnis-Management
- Kundenhistorie
- Kundensegmentierung
- Layout und Design
- Leistungskennzahlen
- Multi-Channel Attribution
- Multichannel-Datenerfassung
- Multichannel-Kampagnen
- Nachterminierung
- Negatives Feedback Management
- Reaktions-Management
- Real-Time Analytics
- Sentiment-Analyse
- Social Media-Überwachung
- Social-Media-Integration
- Stichwort-Nachverfolgung
- Suchen / filtern
- Terminplanung veröffentlichen
- Third-Party Integrations
- Trend-Analysen
- Verwaltung mehrerer Konten
- Visuelle Analytik
- Werkzeuge zur Zusammenarbeit
- Wettbewerberüberwachung
- Wettbewerbsanalyse
- Workflow-Management
- Zielgruppen-Targeting
- Überwachung

... und 1 weitere Funktionen

## Integrationen (31 insgesamt)

- Adobe Experience Manager
- Bynder
- Canva
- Dropbox Business
- Feedly
- Glassdoor
- Google Analytics 360
- Google Drive
- Google My Business Review Manager
- HubSpot CRM
- Instagram
- LinkedIn for Business
- Meta for Business
- Microsoft Teams
- Opal

... und 16 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- Wissensdatenbank
- Telefon-Support
- 24/7 Live-Support
- Chat

## Category

- [Online Reputation Management Tools](https://www.capterra.at/directory/30750/reputation-management/software)

## Ähnliche Kategorien

- [Online Reputation Management Tools](https://www.capterra.at/directory/30750/reputation-management/software)
- [Social Media Tools](https://www.capterra.at/directory/30781/social-media-marketing/software)
- [Social Media Management Tools](https://www.capterra.at/directory/30939/social-media-management/software)
- [Social Media Monitoring Tools](https://www.capterra.at/directory/31028/social-media-monitoring/software)
- [Marketing Analysesoftware](https://www.capterra.at/directory/31018/marketing-analytics/software)

## Alternativen

1. [HubSpot Marketing Hub](https://www.capterra.at/software/171840/hubspot-marketing) — 4.5/5 (6220 reviews)
2. [Instagram](https://www.capterra.at/software/210721/instagram) — 4.7/5 (5144 reviews)
3. [Snapchat for Business](https://www.capterra.at/software/210733/snapchat) — 4.6/5 (1133 reviews)
4. [Meta for Business](https://www.capterra.at/software/213257/facebook) — 4.4/5 (2372 reviews)
5. [Zoho Social](https://www.capterra.at/software/159351/zoho-social) — 4.7/5 (3388 reviews)

## Nutzerbewertungen

### "Sprout Will Superpower Your Social" — 5.0/5

> **Zach** | *22. Februar 2026* | Bildungsmanagement | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Our organization operates nearly a dozen main social handles and multiple sub-brands, Sprout Social has made it incredibly easy to manage all of our social handles across several platforms. The reporting tools are top tier and it is incredibly simple to generate visually appealing reports, especially for paid campaigns. &#10;&#10;Having switched over from another provider the learning curve was quite simple as the user interface is intuitive. It won't take long to master Sprout Social.
> 
> **Nachteile**: The only caveat with Sprout and other providers is that it can get quite expensive if you require several user licenses and have a large number of social handles. The features are worth the money, but it is important to consider how many user licenses you will need to adequately support your organization.
> 
> Overall using Sprout has been a huge boost to our social strategy, both paid and organic. Being able to operate all of our social channels in one platform helps save time and allows for better collaboration across the social team. I would highly recommend using Sprout Social if you're looking for a new social media management tool.

-----

### "We love it\! Great product\!" — 5.0/5

> **Jeff** | *16. September 2025* | Finanzdienstleistungen | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: They make it easy to see our entire inbox and messages we have. We're also able to respond directly to messages and comments from Sprout Social. IT's easy to use and set up, as well as schedule posts in advance for easy publishing. We feel confident in it's security and have never had an issue or bug that has needed to be worked out. The vaue we're getting is great and they're willing to customize your plan based on what you need.
> 
> **Nachteile**: There are a lot of features to learn and sometimes it can feel a bit overwhelming to try and use all of them. It's a very robust product.
> 
> It's been very positive and I think we'll be with Sprout Social for a while provided the value continues and the features improve over time as the industry adapts.

-----

### "Outdated - doing less, charging more, terrible contracts" — 1.0/5

> **Karen** | *13. Jänner 2025* | Unterhaltung | Empfehlungsbewertung: 0.0/10
> 
> **Vorteile**: They are relatively easy to use with some handy in built reports
> 
> **Nachteile**: Cut back support staff - got rid of our account manager and AU support teams, without telling us &#10;Auto renew annual contracts and despite us trying to contact our rep to review our needs and being ghosted, they refused to revisit this&#10;They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars
> 
> Outdated provider with cut back support staff but charging more for less. They are no longer leaders in the space, look at the newer options - they offer better features and value for dollars. Sprout got rid of our account manager and AU support teams, without telling us - we've been ghosted since before our contract was due to auto renew. So any questions around whether our plan was still the right level, if we needed the extras we were upsold, went unanswered. Despite breaching contract and taking away the local rep (which was the selling point) - they're refusing to terminate the contract until rollover time again. So obtuse, despite years of taking our money, so now lawyers are getting called in.

-----

### "A simple solution to replace a social media manager" — 4.0/5

> **Chris** | *26. März 2026* | Verlagswesen | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: The drop and drag editor makes scheduling content across multiple social media platforms simple and easy. The analytics are top notch.
> 
> **Nachteile**: It is an expensive version of a simple software. Even though it's cheaper than hiring a PA or VA to do the same work, it is still more expensive than competitors.
> 
> I tried a bunch of social content schedulers to find what would work best for my business. Sprout Social was simple and easy, and worked great. If you are replacing a real person, want good analytics to check performance, so you can do more fo that, then this might be a good option for you.

-----

### "Recommended for social media management" — 5.0/5

> **Mariana** | *11. April 2025* | Marketing & Werbung | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: User-friendly interface with all the latest updates and a preview grid for Instagram. The reports are really complete and you can even have a competitors' report.
> 
> **Nachteile**: A little expensive. Custom reports will be deprecated. Social Listening seems very basic, and not as advanced as other tools.
> 
> Great experience and great customer service\!

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## Links

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