Hootsuite Erfahrungen

Über Hootsuite

Hootsuite hilft Ihnen dabei, Ihre Marke aufzubauen, Beziehungen zu Kunden zu stärken und echte Geschäftsergebnisse mit sozialen Medien zu erzielen.

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Vorteile:

The analytics side of Hootsuite is one of its greatest strengths. The support team respond quickly.

Nachteile:

Additionally at least once or twice the scheduled content has failed to post, and it is difficult to track these.

Bewertungen zu Hootsuite

Durchschnittliche Bewertung

Benutzerfreundlichkeit
4,3
Kundenservice
4,2
Funktionen
4,3
Preis-Leistungs-Verhältnis
4,2

Weiterempfehlungsquote

8,0/10

Hootsuite hat eine Gesamtbewertung von 4,4 von 5 Sternen basierend auf 3 412 Nutzerbewertungen auf Capterra.

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Nutzerbewertungen filtern (3 412)

Veronica
Assistant manager
Verifizierter Nutzer auf LinkedIn
Unterhaltung, 51–200 Mitarbeiter
Verwendete die Software für: Kostenlose Testversion
Herkunft der Bewertung

Stay uptodate with social media posts Effortlessly!

5,0 vor 9 Monaten
Untertitel auf Deutsch sind im Videoplayer verfügbar
Rick
Rick
Owner in USA
Verifizierter Nutzer auf LinkedIn
Bau, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Hootsuite made Social media useable for us

5,0 vor 2 Wochen Neu

Kommentare: We’ve been really happy with Hootsuite. It’s shortened the time we have to spend on social media and made the time we do spend on it much more streamlined.

Vorteile:

We only use social media because Hootsuite allows us to manage all the different platforms at once. Otherwise we would only use 2 platform or spend a lot more time on it.

Nachteile:

I’d really like to have a little more automation options. It’s taken a while to get used to everything but now we’re really happy.

Samiran
Project Officer in Indien
Informationstechnologie & -dienste, 5 001–10 000 Mitarbeiter
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Effortlessly Manage Multiple Social Media Channels with Hootsuite

4,0 vor 3 Wochen Neu

Kommentare: All officers and staff including me have found Hootsuite to be a useful tool for managing social media accounts and streamlining their social media management tasks. They appreciate the ability to manage multiple social media accounts in one place and the ability to schedule posts in advance. The collaboration features have also been helpful, allowing multiple team members to work on social media management tasks together. However, some project officers have noted that there can be a bit of a learning curve with Hootsuite and that the pricing can be a bit steep for smaller organizations or individuals.

Vorteile:

I mostly like the range of analytics tools and and the support of wide range of social media platforms, including Facebook, Twitter, LinkedIn, Instagram, YouTube, and more in a single nutshell.

Nachteile:

The price for the business is a little on a high note.

mohamed
mohamed
chife accountant in Ägypten
Verifizierter Nutzer auf LinkedIn
Buchhaltung, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

ratings

3,0 letzten Monat Neu

Kommentare: Speed in performance

Vorteile:

Automated posting is fast, direct, and on time

Nachteile:

Not the lowest price but is very important

Jared
Jared
Business Development in USA
Verifizierter Nutzer auf LinkedIn
Öl & Energie, 11–50 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Great for keeping an eye on all your social feeds

4,0 vor 2 Wochen Neu

Kommentare: Overall, had a great experience with Hootsuite. Saved us time and allowed us a 360 view of how people interacted with the messaging we put out

Vorteile:

The ability to have one view of all our social media made it easier to monitor and control the messages we put out and see how they were absorbed by our audience

Nachteile:

Once in a while 1 or 2 of our accounts would disconnect from the platform and need to be reconnected. Most likely a security measure from the provider, not Hootsuite

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Gesundheit, Wellness & Fitness, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

How Hootsuite Makes Social Media Management Easy and Effective

5,0 vor 3 Wochen Neu

Kommentare: my overall experience with the platform has been very positive. I appreciate how easy it is to manage multiple social media accounts from a single dashboard, which saves me a lot of time and effort in planning and publishing content across my social media channels.One of my favorite features is Hootsuite's scheduling and automation capabilities, which allow me to plan and publish content ahead of time and automate some of my social media activities. This feature has been incredibly helpful in streamlining my social media strategy.I also appreciate Hootsuite's analytics and reporting features, which enable me to track and measure the impact of my social media efforts. Being able to see the performance of my social media channels and optimize my strategy accordingly has been very valuable.Overall, I would highly recommend Hootsuite to anyone looking for a reliable and efficient social media management platform. The range of features and tools that Hootsuite offers can benefit businesses and individuals alike, and the platform's ease of use makes it a great choice for those new to social media management as well.

Vorteile:

I appreciate Hootsuite's user-friendly interface, which makes it easy to manage multiple social media accounts from a single dashboard. The platform's scheduling and automation features are also highly valued, as they save my time and effort in planning and publishing content across my social media channels.The ability to monitor social media activity and engage with customers in real time is another feature that I appreciate. Hootsuite's analytics and reporting capabilities also enable me to track and measure the impact of my social media efforts, allowing me to optimize my strategy for better results.In summary, I appreciate the comprehensive suite of features that Hootsuite offers, as well as its ease of use and ability to streamline social media management.

Nachteile:

I have reported occasional glitches or technical issues with Hootsuite. Additionally, I have noted that the pricing structure can be a bit expensive for smaller businesses or individual users.That being said, Hootsuite's customer support team is generally responsive and helpful in resolving any issues that users may encounter. Additionally, the platform offers a range of pricing plans to suit different needs and budgets, so I can choose the plan that works best for me.Overall, while I have reported issues with the platform, Hootsuite remains a popular and highly rated social media management tool, with a range of features that can benefit businesses and individuals alike.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Automotive, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Overall like

5,0 letzten Monat Neu

Vorteile:

Hootsuite is an exceptional social media management tool that has greatly simplified my work as a social media manager. The platform's user-friendly interface and comprehensive features enable me to efficiently manage and schedule social media posts across multiple platforms simultaneously. The analytics and reporting tools also provide me with invaluable insights into my audience's engagement and help me optimize my social media strategy. Furthermore, Hootsuite's customer service is outstanding, with prompt responses to any queries or issues that may arise. Overall, I highly recommend Hootsuite to any business or individual looking for a comprehensive and reliable social media management tool.

Nachteile:

While Hootsuite is a fantastic social media management tool, it does have some drawbacks that may not make it the best fit for everyone. One of the main disadvantages is the cost. While Hootsuite does offer a free plan, it is limited in terms of features and the number of social media profiles that can be managed. The paid plans, while more comprehensive, can be quite expensive, especially for small businesses or individuals who may not have a large budget for social media management tools. Additionally, Hootsuite charges additional fees for certain features, such as adding additional team members or accessing more advanced analytics.Another potential downside of Hootsuite is that it may not integrate seamlessly with certain social media platforms. While Hootsuite does offer integrations with most popular social media platforms, some users have reported issues with certain features not working properly, or posts not being published correctly. Additionally, Hootsuite's scheduling feature may not always work flawlessly, which can result in missed or delayed posts. While these issues are not common, they can be frustrating and time-consuming to resolve, especially for businesses that rely heavily on social media for their marketing efforts.

Artem
Photographer in Italien
Fotografie, Selbstständig
Verwendete die Software für: Mehr als 1 Jahr
Herkunft der Bewertung

A convenient service for managing and monitoring social media

4,0 vor 4 Wochen Neu

Kommentare: Hootsuite simplifies the process of managing social media, allowing for efficient audience engagement and content improvement.

Vorteile:

I am a photographer and I have been using Hootsuite for several years now to promote and generate interest in my European photo tours. It allows me to easily plan and automate social media posts on platforms such as Instagram, Facebook, and Twitter. Hootsuite also provides analytical data, which enables me to track the progress of my posts and understand how my audience interacts with my content. I can quickly create and save responses to comments and messages from my audience, which helps me manage communication effectively. There are numerous tools for monitoring and analyzing my social media activity, which allows me to better understand and make my posts more appealing to my audience. Hootsuite significantly simplifies the process of managing multiple social media accounts and efficiently engaging with my audience, enhancing my online presence

Nachteile:

A little complicated interface for the beginner and it takes time to understand and configure everything to your liking

Ivan
Ivan
Manager in Uganda
Verifizierter Nutzer auf LinkedIn
Finanzdienstleistungen, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

If you wnt to schedule content across multiple platforms, this is for you

4,0 vor 3 Wochen Neu

Kommentare: Many channels can be managed with the use of Hootsuite. Instead of manually entering data and examining our audience interaction, it is advantageous to have everything in one location. So to me it's one of the best out there.

Vorteile:

The hub for all things social media marketing is Hootsuite. I can simply manage several social media accounts here, plan posts in advance, and even examine my metrics for each channel or platform based on a custom set of dates. Working on social media has become so much more logical as a result!

Nachteile:

Hootsuite is a fantastic tool with excellent data, however the cost for teams is a little high. Hootsuite is so simple to use that you'd ideally want to share it with your team, but doing so is pricey, making it challenging for businesses with numerous marketing teams and various products.

Vinay K
Vinay K
Vice President in Indien
Verifizierter Nutzer auf LinkedIn
Verlagswesen, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Good but pricy option for Social Media Marketing and Management

5,0 vor 2 Wochen Neu

Kommentare: A very good solution for complete social media management and marketing, a must-have for a team managing multiple social media accounts. Time-saving

Vorteile:

1. Easy to get started2. Easy to add the social media platforms3. Easy to create custom views4. Easy to consolidate messages, comments and respond to them5. Scheduling suggestions based on performance

Nachteile:

The pricing of the platform has increase drastically over time and may not be affordable for smaller businesses. There is a free tier but there are limitations to that.

Muthu
Muthu
Marketing Manager in Indien
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 501–1 000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Best tool for social media management and analytics

5,0 vor 4 Wochen Neu

Vorteile:

Hootsuite makes it easy to create and modify content across multiple social media platforms. With the ability to handle all platforms from one interface, I can generate channel-specific content and schedule it at optimal times. And it's performance analytics dashboard is very useful to track and compare the data and it tells us the areas for improvement. The quick response time for assistance is impressive.

Nachteile:

While I love using Hootsuite, occasional bugs do arise, such as posts not publishing at the scheduled time due to a connection error, which require reposting. Other than that, I have no complaints. Keep up the great work!

Alberto
Marketing Manager in USA
Bildungsmanagement, 11–50 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

A Great Tool For Social Scheduling - But Others Offer More For Less

4,0 vor 11 Monaten

Kommentare: Overall the product has served us well; we're still using it daily and are able to plan campaigns around our scheduling abilities, we're able to connect directly with our customers and assigned potential customer service issues within our team with a few clicks. Over time however, social platforms are getting savvy to the needs of businesses are starting to build out their own business tools and scheduling/performance analytics hubs (Facebook Business and Twitter for Business for one). It remains to be seen how Hootsuite will compete with free as the platforms begin to grow this part of their businesses.

Vorteile:

Social Post Scheduling is the raison d'etre for Hootsuite and it does it effectively and with lots of options including custom tagging for your analytics platform. If you're only interested in being able to schedule and post to multiple social media channels, this is the first place to look.

Nachteile:

The pricing and tiers no longer make sense as many of their competitors are offering similar/better scheduling and posting options at a lower price (or free with limitations). In 2022, Instagram post scheduling shouldn't be an exclusive feature.

Randi
Marketing Director in USA
Internet, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

One of the Original Content Schedulers and Management Systems!!!

5,0 vor 4 Jahren

Kommentare: Hootsuite is a great tool. I find it useful in scheduling large batches of content. For example, for a few clients I can plan out and schedule my entire 3 months worth of content. It's a great tool for an agency who may focus on one type of client, be able to "recycle" and reword similar posts and upload the content across multiple clients simultaneously through an excel upload! I personally like to use Hootsuite as my blueprint. I know I will get my content posts uploaded and out there. I still like to log onto individual social networks and post on there in real time . I like Hootsuite for managing and responding to comments and DMs as I prefer using a computer and typing and checking spelling. Don't use Hootsuite as your only tool. You really need to go into networks and manually update them as well. Hootsuite hasn't cracked down on LIVE yet either and live video is a great tool!

Vorteile:

I was one of the early adapters using Hootsuite. Originally all the options blew me away! Awesome to have on one dashboard all my social networks with multiple tabs in front of me. I also love that I could schedule the same posts and click off on multiple social networks. It's really good for marketers who can re-use content across multiple clients accounts, for example if I run a social media marketing agency and can use similar food content across all the food social media accounts that I follow. I also had liked I could build the posts in an excel and import it. I like your "university" and offering classes!!! I like your reports.

Nachteile:

Overtime as social media space evolved there were functions I wished you had sooner. Instagram posting and scheduling was very clunky when it first came out that it had to notify my clients to push through the Instagram post that I had done. It took you a while to integrate Pinterest. I'm not sure if you're able to let me schedule on someone's personal Facebook account (I know this was on Facebook but I wish this was easier to do!) . Hootsuite mobile-I personally don't use your mobile. I only use Hootsuite on desktop because of the breadth of multiple social networks and tabs.

Jason
Entrepreneur in Jamaika
Lebensmittelproduktion, Selbstständig
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Hootsuit will help you grow your social media following

5,0 vor 2 Jahren

Kommentare: My overall experience with Hootsuit is great, already seeing my followers list grow both personally and for my business. I don’t think I could’ve been managing my social media any better than the job Hootsuit is doing. I’m satisfied.

Vorteile:

What I love most about hootsuit is their free plan. Not many social media management platform gives so much to offer with their free plan. You can schedule both Twitter and Instagram post among others while using different social media all at once which they provide on one dashboard. I have a Twitter page and Instagram page for my business and hootsuit free plan allows me to schedule posts. What service I find best for me is how hootsuit analyzes the social media results in terms of tractions and interactions which shows the impact on my brand.

Nachteile:

As much as this feature is helpful, it’s also at a disadvantage as well. The dashboard feature in terms of layout could be much better. Everything seems to be thrown together and clustered up.

Antoine
Antoine
SBDM Wastewater Treatment in Frankreich
Verifizierter Nutzer auf LinkedIn
Umweltdienstleistungen, 10 000+ Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

In Betracht gezogene Alternativen:

A perfect tool! But quite pricey.

5,0 vor 10 Monaten

Kommentare: Productwise a pleasure! It works and delivers on the promise. I compared it, and honestly, Hootsuite is the best of all the ones I've tried. It just has a price tag that goes along with its quality.

Vorteile:

Almost everything: it integrates smoothly with platforms, it is easy to use, visually well done and the UI/UX is pleasant. You really get an enjoyable and reliable service!

Nachteile:

The only con for me was Hootsuite's price. For my use, it was quite expensive per social post, which at some point decided me to switch off to an alternative (which I ended up regretting for different reasons). I get that the price is the reason why it's so good, but maybe an entry level plan with less features could be an interesting in-between solution.

Meisha
Marketing Manager in USA
Computer-Software, 501–1 000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Sufficient Free Tool for Social Media Scheduling

4,0 vor 4 Jahren

Kommentare: Hootsuite is a great free tool for beginners and small social media teams! It's easy to use and has just about all of the basics you could need to start scheduling and managing social.

Vorteile:

Hootsuite is a great free solution for basic social media management. I enjoy the dashboard customizations, where you can pull in different channels and features (ex: posts, timelines, mentions, etc.) all in one easy-to-manage interface. It also makes social listening easy versus having to log in and manage notifications manually on each individual platform. In general, Hootsuite is easy to learn given some experience with other SaaS platforms. The interface is intuitive and easy to navigate. And, they offer a ton of free resources to help you get up to speed with the platform and social media management in general, which is nice. With the free version, you can manage three social profiles. This is great for personal use or for managing in-house social, but not ideal for agencies or managing multiple clients/accounts. Surprisingly, however, you can schedule as many posts as you want within those three profiles, which is great for advanced planning.

Nachteile:

The integrations and features/functionality could be better. I personally prefer to use HootSuite to schedule tweets and prefer to schedule other content for Facebook and LinkedIn within the actual platforms. It's fine to use HootSuite in a pinch, but you are able to do a lot more customizations within the individual platforms. Kind of a pain to do it separate/manually, but you get a better post/product in return. For example, you often can't add multiple images to a post or do a carousel-style post as you could directly within Facebook. Like most SaaS products that have a free version, there are limitations. For anything more than managing in-house or personal social, you'd likely need to invest in one of the paid plans and really compare what's offered in HootSuite vs some of the other more enterprise solutions. The reporting is also fairly limited and you'll likely have to work within the platforms directly or use other tools to get a full picture of social media performance.

Virginia
Communications Manager in USA
Verifizierter Nutzer auf LinkedIn
Informationstechnologie & -dienste, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung
Quelle: GetApp

Manage and schedule your tweets (and posts) for SUITE results

5,0 vor 5 Jahren

Vorteile:

As a Hootsuite user for 7 years now, it is by far my favorite social media management software. Creating, optimizing, and posting social media for different platforms, etc. takes a lot more time than you would expect. Not only do you have to craft each post to fit each platform you’re posting to… you have to choose the best time, use the right hashtags, shorten URLS, and include something interesting (i.e. picture, video, content). Overall, what many believe will only take them 10 minutes, in reality it can take up 2-5 (or more) hours of your work week; even more when you include the content creation for the actual posting. Hootsuite is the best tool for compiling all your social media efforts into one dashboard you can work from and will definitely knock hours off your work week. PROS The best feature of Hootsuite is the time you will gain. Most social media platforms have a scheduling aspect to them but having to manually log in and out of each one, to do so, is not feasible or conducive for speed. Hootsuite provides you with analytics on each of your chosen platforms, located in its dashboard, to help you identify the most optimal time(s) to schedule each post to be sent out; this especially comes in handy for days you know you will be on the go and/or do not have access to technology. You can also scroll through past social media posts, save unfinished drafts, and boost posts for content promos; which will provide you with more insight and/or a better understanding of which of your efforts and/or CTA’s are working best. Hootsuite’s platform has various analytics and reports you can export so your team(s) can measure things like conversion rates, marketing and sales initiatives, and improvements in monthly social capital. One of the neat things about this platform is the option to purchase additional social media management applications for things like YouTube Analytics and video posting, Wordpress blog analytics and posting, Google Analytics, etc. Hootsuite also provides the option to export reports (including customized reports) on any of the platforms connected to your account, to measure competition, areas of improvement, click stats, and which platform is bringing in the largest amount of traffic to your website/content, etc. Because the company I work for uses another third-party application (Lead Liaison) to track visitors and traffic sources to our website, we use the free version of Hootsuite.

Nachteile:

One of the cons of Hootsuite is its inability to detect whether or not your traffic is originating from an actual human or an automated bot. This can interfere with your data and make it hard to decipher if the data you have access to is valid or not; this is true for Google Analytics as well. To avoid this, we use a third-party application for visitor tracking (Lead Liaison). You may get notifications that your social network(s) have been disconnected from your dashboard; don’t worry, you simply just have to reconnect them. Although I am not sure why this happens so often, I trust that this has nothing to do the security of my account and I always receive notifications when I sign in to my account from a new device, etc.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 201–500 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Love this social tool!

4,0 vor 4 Jahren

Kommentare: I saved ENORMOUS amounts of time with Hootsuite. I can't imagine doing all that it helped me do manually... from monitoring comments, to responding to people, to scheduling multiple posts a week on multiple platforms per week, to everything in between. Hootsuite really helped me streamline my job even when we had limited budgets and resources to do anything else.

Vorteile:

I used to do full-time social media management and was using Hootsuite constantly to schedule posts for my clients and track social conversations and mentions in real time. I love how simple and easy it is to use – you'd never think multiple columns across your screen would work or keep you sane... but it gets the job done! I can easily respond to people, retweet it, flag it and more. Another awesome think I love about Hootsuite is the ability you have to help gather content. I was constantly looking for things to retweet to get engaged with others online, so I used one of my columns to track particular keywords. I could then get real-time tweets and posts from people talking about the topics I wanted to engage with and retweet for the brands I was managing. Honestly that made my job 100x easier!

Nachteile:

I do know it has been a little clunky for me in the past. Sometimes keyword columns won't update and I've had to delete and recreate the search – or I would schedule posts and the photos wouldn't go out. I think they have fixed some of these issues over the years. There is also a maximum number of columns you can create in the free version, so I sometimes ran into issues where I wanted to use more features but couldn't. But, overall, I appreciate the value I got for the $$.

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
Telekommunikation, 10 000+ Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung
Quelle: GetApp

Perfect for individuals, business and agencies alike!

5,0 vor 4 Jahren

Vorteile:

As a marketeer, I was lucky enough to try a few different social media management platforms. Personally, Hootsuite has always been one of my favorites. The platform is quite easy to use, and setup. The interface is quite intuitive and on boarding new members normally takes us a few minutes. We easily managed multiple accounts and switched between them in single clicks. The mini profile icons helped our team differentiate between our different clients, so we had a smaller number of mistakes. But that's not all! Team collaboration is superb once you establish a professional account. Content review and approvals that is easy to set up. You can review comments and replies and assign them to other users, and even leaves comments and notes for them. You can review other users performance and get full reports on their work.

Nachteile:

Reporting is weak compared to other tools. And while I enjoy their pre-designed scheduled reports, I normally end up creating my own reports using other analytics tools that are more robust and provide more in-depth insights. While i enjoy setting up multiple topic columns to monitor, extracting the data is impossible and you will always need a listening tool to create monitoring and listening reports. I was on an older pricing plan for awhile now, but when I checked recently, they seem to have increased their pricing and are now quite pricey compared to some of the competing platforms, however, I still have a soft spot for them.

Ashley
Ashley
Owner and Founder in USA
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

Hootsuite is great for individuals and marketing firms alike

5,0 vor 4 Jahren

Kommentare: My company uses Hootsuite to schedule social media for our clients. If I were trying to post multiple times a day for each client through the individual accounts, I would never do anything else. So, Hootsuite helps me set up a social media and content schedule that is unique to each business while leaving room for me to add content as I go throughout my other daily tasks. It streamlines and automates a task that would otherwise take up all of my time.

Vorteile:

If I had to pick a favorite, I would say that the scheduling feature is extraordinarily helpful. I run a small digital marketing firm and handle the social media for almost all of my clients. I created separate accounts for each client to keep my own costs down, so I will simply schedule out 30 posts at a time and set a memo for myself to post more before the campaign ends. After that, I love the plugins and tools, especially the ones that allow you to curate content that is relevant to the industry of my clients (Mostly cleaning, software, and daycares). I can set up an RSS feed that posts at regular intervals in case I am late on posting. Finally, the photo editor - I like this because I post a ton of pictures for my clients, which means that I need the images to fit well on different networks. The photo editor allows me to play with the size right in the app until it fits properly, which takes a lot of guesswork out when trying to edit for size rather than picture quality.

Nachteile:

Honestly, I have used multiple different scheduling software for social media - Hootsuite is by far my favorite because it is so feature rich. If I had one complaint, it would actually be the cost. If you are trying to use one platform for all clients or have more than 3 social accounts per client, Hootsuite can get pretty pricey, especially for a smaller startup without much capital while they are growing.

Mercedes
Mercedes
Founder in USA
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

Where would I be without HootSuite?!

5,0 vor 3 Jahren

Vorteile:

I started using HootSuite at the very EARLY stages of my business. Before I even had a single client. The reason I chose HootSuite is because they had a FREE version... and in my early client-less stage...I needed all the free I could get. It's extremely easy to add whichever social networks you have (LinkedIn, Instagram, Facebook, Twitter, etc.) The free version allows for 3 profiles, but once you upgrade to the paid you can of course add more. The platform itself is very self explanatory and makes scheduling future posts extremely easy.

Nachteile:

I'd like to be able to edit the posts by platform. For example, when posting to Instagram, Facebook, and Twitter -- I'd like to add hashtags just to the Instagram Caption and/or shorten the Twitter caption. Instead of having to create a post for each separate platform, I'd like to be able to do it all in one and make the edits in the same batch.

Angel
Angel
Community Manger in Mexiko
Verifizierter Nutzer auf LinkedIn
Marketing & Werbung, 2–10 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Hootsuite may be useful... but just maybe

5,0 letztes Jahr

Kommentare: Hootsuite is a great tool for scheduling, posting and monitoring your social media accounts. However, due to its costs, I honestly think that there are more accessible ways to get this job done, unless you're working with no programming feature channels such as Linkedin (but still, I recommend you to check other offers, you might find something better)

Vorteile:

Hootsuite was the first content manager software I used, and it has given me almost no problems. I've been able to program even weeks of posts on Facebook, Instagram and Linkedin, which in some like this last one mentioned, is pretty helpful due to no programming feature so far on the main social media site/app. Plus, through Hootsuite, you can also have a wide view of what the people or brands you follow in social media are posting. And also, the fact that you're able to check and answer messages, mentions and comments from here, saves you lots of time in case you work in many social media channels. Last but not least, the analytics feature is also helpful for creating new strategies, discarding, adding, or complementing content.

Nachteile:

So, Hootsuite is really comfortable, however, the main flaw many users can agree with, is the price. The platform can get way too expensive in case you're dealing with more than 10 social media channels and more than 1 user. Of course if you're in control of so many channels and collaborators, it means your business is bigger, but honestly, there are cheaper options in the market (some of them even free!). Another point to consider relates to what has been said before. Back in the day (like 2 years ago at least), this might seemed like a very helpful hand to have control over too many accounts and scheduling. However, now days, social media like Twitter, and specially Facebook and Instagram, have been into this kind of features, so you can program your tweets directly from the app or website, and you got the special tool "Creator Studio/ Business Manager" from Facebook. So Hootsuite eventually might get obsolete.

Zach
Zach
Communications Specialist in Kanada
Verifizierter Nutzer auf LinkedIn
Non-Profit-Organisation Management, 1 001–5 000 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

A comprehensive social media management suite, with just a few shortcomings

4,0 vor 4 Jahren

Kommentare: Overall Hootsuite has proved to be a trustworthy and competent social media management platform.

Vorteile:

The simplicity of being able to schedule simultaneously for multiple social channels is a huge time-saver. Having to separately publish and schedule posts on 3-4 platforms daily is a huge hassle and a drain on time. Hootsuite solves this problem and is a social media marketers best friend for that reason.

Nachteile:

One major caveat is the unfulfilling Instagram scheduling feature, which isn't exactly a true scheduling tool. Instead of scheduling and automatically posting Hootsuite requires users to have a push notification sent to the user which must then be opened in Instagram before posting. It's a bit of an inconvenience not being able to directly schedule posts to Instagram and having to use this workaround which feels amateurish.

Kelly
Kelly
Owner l Chief Buzz Creator l Social Media Strategies l Social Media Events l Online Brand Management in USA
Verifizierter Nutzer auf LinkedIn
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great tool for agencies managing multiple clients

4,0 vor 5 Jahren

Vorteile:

Benefits of Hootsuite for agencies: 1. Super easy to manage multiple networks for multiple clients, and all in one or two clicks once you've completed set-up 2. Easy to collaborate, which is key for agency happiness; you can assign tasks and monitor the progress of those assignments 3. Viewing scheduled content for single accounts or multiple accounts is possible, even across clients, which is a big plus 4. They do have a content approval process that you can set up at their highest level which is pretty good, not the best out there, but more than most other management platforms offer 5. They have a LOT of plug-ins for their platform, which is awesome, including Slack, Wordpress and several other big ones that agencies might use or find helpful 6. They stay ahead of opportunities and have the first collaborations with the key social networks, like Instagram publishing, they were the first there

Nachteile:

On the negative side: 1. You can only have like 7 streams in each tab, which seems like a lot, but it's not enough. I feel like there should not be a limit within each tab 2. They are expensive, in my opinion; they do compare with Sprout Social and some others, but I think they are all on the pricey side 3. Not their fault, but you now have to go direct to IG and FB for some things like checking private messages or for IG even commenting on others content is no longer available; this makes paying the higher price less desirable because now you are having to go back to managing the channels directly AND managing them via Hootsuite

Verifizierter Rezensent
Verifizierter Nutzer auf LinkedIn
E-Learning, 51–200 Mitarbeiter
Verwendete die Software für: Mehr als 2 Jahre
Herkunft der Bewertung

In Betracht gezogene Alternativen:

An excellent tool to manage your social media activity

5,0 vor 6 Monaten

Kommentare: Easy to install and to use, Hootsuite is great for small organisations in need to run their social network processes faster and more efficiently.

Vorteile:

With Hootsuite, you can easily manage many accounts on various platforms (e.g. your Salespeople's Twitter and LinkedIn accounts as well as your company pages on Facebook and Linkedin...). You can build various boards depending on your needs to work the way that suits you. We've also organized a weekly review process for scheduled posts written by third parties.

Nachteile:

When we installed Hootsuite, we did not manage to integrate it smoothly within our Hubspot processes. The integration may have been improved as of today, but we have been using these tools independently.

karan
Digital Marketing Analyst in Indien
Informationstechnologie & -dienste, 1 001–5 000 Mitarbeiter
Verwendete die Software für: 6-12 Monate
Herkunft der Bewertung

Great Software

5,0 vor 3 Monaten

Kommentare: My overall experience with Hootsuite has been positive. Hootsuite is a great platform for managing social media accounts, and I have found it to be user friendly and straightforward to use. I have been able to easily create campaigns and track performance, as well as schedule posts and monitor conversations. I have also been able to easily connect with other users on the Hootsuite platform, which has been beneficial for networking and collaboration. Overall, I have been pleased with my experience with Hootsuite and would recommend it to anyone looking for an easy to use social media management tool.

Vorteile:

Hootsuite is a powerful software that helps you manage multiple social media accounts. With the help of this software, you can monitor and post to many different social media accounts without having to log in and out from every account. The best thing about this app is that it's easy to use and available in any devices. This makes it very convenient to use. This app is also used by a lot of high profile companies like Virgin Airlines, Air Canada, MTV and many more.

Nachteile:

One of the biggest "cons" of Hootsuite is that there are so many features that it's almost impossible for social media marketers to master them all.  Another con is the price---it's more expensive than most other social media schedulers.  The cost of the Hootsuite scheduler may be worth it if you have a large number of social media accounts to manage, but if you're just getting started and you only need to schedule a few posts at a time, you might be better off with a free app such as Buffer or Later.