---
description: Detaillierte Informationen über Blackbaud Luminate Online zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Austria.
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title: Blackbaud Luminate Online Kosten, Erfahrungen & Bewertungen - Capterra Österreich 2026
---

Breadcrumb: [Startseite](/) > [E-Mail Marketing Software](/directory/30013/email-marketing/software) > [Blackbaud Luminate Online](/software/134915/luminate-online-marketing)

# Blackbaud Luminate Online

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> Hilft dir, deine Online-Supporter zu verstehen und die Leistung des Online-Fundraising zu verbessern. Du hast alles, was du brauchst, um mehr Mitglieder zu gewinnen, Online-Fundraising-Kampagnen aufzubauen und nachhaltige Spendenbeziehungen zu pflegen.
> 
> Bewertung: **3.7/5** von 34 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **3.7/5** | 34 Nutzerbewertungen |
| Bedienkomfort | 3.0/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 3.8/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 2.9/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 3.5/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Blackbaud
- **Region**: Charleston, USA
- **Gegründet**: 1981

## Gewerblicher Kontext

- **Zielgruppe**: 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert
- **Unterstützte Sprachen**: Englisch
- **Verfügbare Länder**: Vereinigte Staaten

## Funktionen

- A/B Testing
- Abonnenten-Management
- Anpassbare Felder
- Berichterstattung / Analyse
- Berichterstattung und Statistik
- CAN-SPAM Compliance
- CRM-Systeme
- Drip-Kampagnen
- E-Mail Marketing
- E-Mail-Tracking
- Ereignisgesteuerte Aktionen
- Kampagnenanalysen
- Kampagnenmanagement
- Kampagnenplanung
- Kontaktmanagement
- Konversion-Tracking
- Kundensegmentierung
- Lead-Qualifizierung
- Leadmanagement
- Marketing-Automatisierung
- Mobile Optimization
- Mobiler Zugriff
- Multichannel-Marketing
- ROI Tracking
- Segmentierung
- Social Marketing
- Third-Party Integrations
- Vorlagen-Management
- WYSIWYG-Editor
- Websitebesucher-Nachverfolgung
- Zielseiten / Web-Formulare

## Integrationen (1 insgesamt)

- Blackbaud Merchant Services

## Optionen für Kundensupport

- 24/7 Live-Support
- Chat

## Category

- [E-Mail Marketing Software](https://www.capterra.at/directory/30013/email-marketing/software)

## Ähnliche Kategorien

- [E-Mail Marketing Software](https://www.capterra.at/directory/30013/email-marketing/software)
- [Marketing Automation Tools](https://www.capterra.at/directory/6/marketing-automation/software)
- [Fundraising-Software (Spendensoftware)](https://www.capterra.at/directory/20047/fundraising/software)
- [Spendenverwaltung Software](https://www.capterra.at/directory/30548/donation-management/software)
- [NPO Software (Non-Profit-Organisationen)](https://www.capterra.at/directory/30805/nonprofit/software)

## Alternativen

1. [Givebutter](https://www.capterra.at/software/172048/givebutter) — 4.8/5 (871 reviews)
2. [Zeffy](https://www.capterra.at/software/220131/zeffy) — 4.8/5 (474 reviews)
3. [DonorPerfect](https://www.capterra.at/software/2698/donorperfect-fundraising-software) — 4.5/5 (1394 reviews)
4. [Donorbox](https://www.capterra.at/software/156860/donorbox) — 4.8/5 (625 reviews)
5. [Bloomerang](https://www.capterra.at/software/131207/bloomerang) — 4.7/5 (1287 reviews)

## Nutzerbewertungen

### "Horrid, stay away\!" — 1.0/5

> **Verifizierter Rezensent** | *10. April 2018* | Internet
> 
> **Vorteile**: Nothing.  Since this space has to be filled with 100 characters I will reiterate that there is nothing positive to say about this platform.
> 
> **Nachteile**: Blackbaud is a hydra with a thousand heads and zero direction.  It's products, including Luminate, are archaic and outdated, lacking in user experience, features and functionality.  Platform support is laughable.  Choose an alternative and stay far, far away\!

-----

### "Long time user review" — 4.0/5

> **Amy** | *25. Juli 2022* | Non-Profit-Organisation Management | Empfehlungsbewertung: 7.0/10
> 
> **Vorteile**: The things I like most about Luminate are;&#10;It is a very powerful tool, it does a LOT. Email, newsletters, donation forms, donation management.&#10;It is easy to access from anywhere.&#10;It is highly customizable with the right skills.
> 
> **Nachteile**: The things I dislike are:&#10;It takes a very long time to learn how to use it well. I have been using it for over 14 years and still feel like I have barely scratched the surface.&#10;A bit outdated. While they relatively recently made it able to accept organization gifts, that functionality was never fully built out, is clunky, and less than great.&#10;The integration with RE is not great. I wish it were more seamless.&#10;Doesn't feel especially up-to-date, no major updates or changes in years and years

-----

### "The Tool That Turned Donors Away: A Backend and Frontend Letdown" — 1.0/5

> **Bonnie** | *22. Februar 2025* | Non-Profit-Organisation Management | Empfehlungsbewertung: 0.0/10
> 
> **Vorteile**: Honestly, we didn't like much about Luminate. I'm trying to think of a single thing that worked well and I'm struggling. I mean, at the end of the day, you could send emails, have an event site, and donation forms? The basic functionality was there.
> 
> **Nachteile**: Blackbaud just abandoned the software once it was purchased. It was an absolute nightmare to use on the backend. The email builder was ridiculous. In particular, the event site admin side was horrible. You shouldn't have to hire an outside company to create your event site within a tool that is supposed to make it easy to use. Both the backend and front experience with the donation forms was so complex. When we moved away we saw an instant incredibly rise in conversion rate.
> 
> Luminate was incredibly frustrating to use both on the backend and the front. Our donors regularly voiced how frustrated they were with it. Our experiences with our account reps was less than desireable.

-----

### "Luminate Online" — 4.0/5

> **Amanda** | *2. März 2022* | Krankenhausversorgung & Gesundheitswesen | Empfehlungsbewertung: 7.0/10
> 
> **Vorteile**: Robust nature of software, both donations and emails in one space plus the ability to create donor-centered web spaces
> 
> **Nachteile**: Not user friendly - the interface has a STEEP learning curve. Implementation requires an outside consultant or additional services from Blackbaud.

-----

### "Luminate Online Review" — 5.0/5

> **Kaitlyn** | *6. Juli 2021* | Hochschulbildung | Empfehlungsbewertung: 8.0/10
> 
> **Vorteile**: The analytics in Luminate Online (LO) are the best feature. You are able to get analytics in real-time by refreshing the page. The stats are up to date always and provide accurate numbers.
> 
> **Nachteile**: The email builder itself is not that user-friendly. I always have a tough time with transferring over templates. Luminate adds/deletes spaces, changes fonts and font sizes consistently.
> 
> Overall experience is good with Luminate. Although we have to test many times to ensure the template looks good in the email structure, the system itself is great for scheduling, uploading lists, analytics, and more.

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