--- description: Detaillierte Informationen über Oracle Marketing zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Austria. image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress title: Oracle Marketing Kosten, Erfahrungen & Bewertungen - Capterra Österreich 2026 --- Breadcrumb: [Startseite](/) > [Marketing Automation Tools](/directory/6/marketing-automation/software) > [Oracle Marketing](/software/140450/oracle-marketing-cloud) # Oracle Marketing Canonical: https://www.capterra.at/software/140450/oracle-marketing-cloud Seite: 1 / 3\ Zurück: [Nächste Seite](https://www.capterra.at/software/140450/oracle-marketing-cloud?page=2) > Automatisiertes Content- und Social-Marketing-, Targeting-, Segmentierungs- und Lead-Managementprogramm mit der Oracle- Marketing-Cloud-Lösung. > > Bewertung: **4.1/5** von 51 Nutzern. Top bewertet für **Weiterempfehlungsquote**. ----- ## Kurzstatistiken und Ratings | Metrik | Bewertung | Detail | | **Gesamt** | **4.1/5** | 51 Nutzerbewertungen | | Bedienkomfort | 3.7/5 | Auf Basis der Gesamtbewertungen | | Kundenbetreuung | 3.9/5 | Auf Basis der Gesamtbewertungen | | Preis-Leistungs-Verhältnis | 3.3/5 | Auf Basis der Gesamtbewertungen | | Funktionen | 4.1/5 | Auf Basis der Gesamtbewertungen | | Empfehlungsprozentsatz | 70% | (7/10 Weiterempfehlungsquote) | ## Über den Anbieter - **Unternehmen**: Oracle - **Region**: Chicago, USA - **Gegründet**: 1977 ## Gewerblicher Kontext - **Startpreis**: $ 2 000,00 - **Zielgruppe**: 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+ - **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Windows (Desktop), Android (mobil) - **Unterstützte Sprachen**: Deutsch, Englisch - **Verfügbare Länder**: Australien, China, Indien, Kanada, Vereinigte Staaten, Vereinigtes Königreich ## Funktionen - A/B Testing - E-Mail Marketing - Kampagnenmanagement - Lead-Qualifizierung - Leadmanagement - Marketing-Automatisierung - Multichannel-Marketing - ROI Tracking - Segmentierung - Websitebesucher-Nachverfolgung - Zielseiten / Web-Formulare ## Optionen für Kundensupport - Telefon-Support - Chat ## Category - [Marketing Automation Tools](https://www.capterra.at/directory/6/marketing-automation/software) ## Ähnliche Kategorien - [Marketing Automation Tools](https://www.capterra.at/directory/6/marketing-automation/software) - [Kampagnenmanagement Tools](https://www.capterra.at/directory/30012/campaign-management/software) - [Social Media Tools](https://www.capterra.at/directory/30781/social-media-marketing/software) - [Social Networking Software](https://www.capterra.at/directory/10043/social-networking/software) - [Online Meeting Tools](https://www.capterra.at/directory/30075/web-conferencing/software) ## Alternativen 1. [Instagram](https://www.capterra.at/software/210721/instagram) — 4.7/5 (5144 reviews) 2. [Wix](https://www.capterra.at/software/169007/wix) — 4.4/5 (10606 reviews) 3. [Google Ads](https://www.capterra.at/software/213339/google-ads) — 4.4/5 (1006 reviews) 4. [Publer](https://www.capterra.at/software/177145/publer) — 4.8/5 (900 reviews) 5. [Brevo](https://www.capterra.at/software/132996/brevo) — 4.6/5 (3408 reviews) ## Nutzerbewertungen ### "Oracle Marketing Cloud" — 4.0/5 > **Mark** | *5. Dezember 2018* | Textilien | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: My company had purchased a 2 year contract with Oracle package which includes the Marketing Cloud of which was used by me. Changing from an old system to Oracle was done with ease and the functionality Oracle offers along with its UI and troubleshoot is great for its users. Overall i am pleased with this software. > > **Nachteile**: The price for the package was quite high in its 2 year contract, also the customer support was not easy to get a hold of, at least for me. > > Oracle Marketing has eased our Departments working conventions due to the many functionalities it offers such as data tracking, automated report generation, reminder, hierarchy etc.. ----- ### "Robust bill pay program" — 5.0/5 > **Kathy** | *24. Februar 2025* | Tierarzt | Empfehlungsbewertung: 6.0/10 > > **Vorteile**: Ease of submitting expense reports for multiple users, robust reporting for bills paid > > **Nachteile**: Nothing once robust training was rolled out, can be a complicated program with many different functions > > Used daily for bill pay/expense report tracking ----- ### "Advanced but hard to use" — 3.0/5 > **Verifizierter Rezensent** | *16. Mai 2022* | Computer-Software | Empfehlungsbewertung: 5.0/10 > > **Vorteile**: Oracle's CX suite is extremely flexible (not to mention powerful) in its capabilities and suite of tools to allow any enterprise client to execute advanced campaigns. -The interface got a lot better and easier to use - once set up, creating email campaigns is pretty easy - advanced reporting > > **Nachteile**: Oracle's CX suit is extremely robust but very complex, hard to integrate and very expensive to maintain. it will take the average team at least 3-4 months just to get the basics, so getting things up and running and doing advanced marketing campaigns in it is nothing short of a marathon (with high costs involved) however, as the backend is still old in some of the tools it's still a bit clunky even with it's relatively new interface ----- ### "A robust marketing automation tool for streamlining digital marketing and contact management" — 4.0/5 > **Verifizierter Rezensent** | *13. Juni 2018* | Computer-Software | Empfehlungsbewertung: 8.0/10 > > **Vorteile**: OMC (Or Eloqua as I still call it), it extremely deep in its functionality, features and integrations. If what you want to do isn't out of the box, or a plugin available, you can create just about any program or process within the system. > > **Nachteile**: The reporting is horrible. It is not intuitive, even the customizable reports are clunky to build and take forever to load. There are even instances where there is "too much" data to load a report\! How is that possible for an enterprise-level software? > > Streamlines email marketing, contact management and our Marketing to Sales processes. We have been able to clean up our database, create new processes that provide Sales with the information they need about our new leads, and report on the metrics that help us making ongoing decisions. ----- ### "Oracle Marketing Cloud: A Full fledge marketing automation solution" — 4.0/5 > **Raghu** | *13. März 2019* | Maschinenbau oder Wirtschaftsingenieurwesen | Empfehlungsbewertung: 9.0/10 > > **Vorteile**: Seamless integration with third party tools like Dynamics, sales force. Social integration such as twitter and Facebook give you insight of social media campaigns, this has helped us a lot. Also, hyper cloud feature is cool which is used to create personalized micro sites using dynamic user content. > > **Nachteile**: Reporting feature can be improvised. Customer support can be improved. > > We use it for our marketing automation needs, mainly lead scoring and email marketing. ----- Seite: 1 / 3\ Zurück: [Nächste Seite](https://www.capterra.at/software/140450/oracle-marketing-cloud?page=2) ## Links - [Auf Capterra anzeigen](https://www.capterra.at/software/140450/oracle-marketing-cloud) ## Diese Seite ist in den folgenden Sprachen verfügbar | Sprache | URL | | de | | | de-AT | | | de-CH | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-IL | | | en-IN | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-AR | | | es-CL | | | es-CO | | | es-CR | | | es-DO | | | es-EC | | | es-MX | | | es-PA | | | es-PE | | | fr | | | fr-BE | | | fr-CA | | | fr-LU | | | it | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Strukturierte Daten