Similarweb Erfahrungen

Very useful software for Seo and competitive research

Kommentare: Very nice software with a lot of tools (but not free)

Vorteile:

I used similar web in order to check all aspects of my competitors

Nachteile:

There is no many free activities you can do through free trial

One of the best business intelligence tools I've used

Kommentare: I've been using SimilarWeb for a few years now, partially with free accounts and partially with paid accounts, so I was able to explore many of its features. It's great for gathering business intelligence, from analyzing competitor websites and audiences to identifying potential partners and studying customer journeys.
The interface is very friendly, support is prompt, and the data provided is pretty accurate. It's invaluable for partner recruitment and evaluation.

Vorteile:

It's one of the best business intelligence and competitive analysis tools I've tried.

Nachteile:

I wish it were more affordable or offered a way to integrate features available with Team and Enterprise packages into the Starter or Professional packages, for one-man-show businesses that could use the features but can't afford the costs. But, truth be told, it does offer great value for the money.

Review of Similarweb

Vorteile:

Has tons of information shown on the platform

Nachteile:

Not the most intuitive product out there

Comprehensive and Insightful, but Room for Improvement in Niche Data

Kommentare: My overall experience with Similarweb has been very positive. The platform offers comprehensive data and detailed insights into website performance, traffic sources, and user behavior, which have been instrumental in refining our marketing and competitive strategies. The ability to benchmark against competitors and explore trends across industries is particularly useful. However, I've noticed that data for smaller or niche websites can sometimes be less accurate or delayed, which can limit its effectiveness in certain cases. Despite this, it's a powerful tool for high-level digital analysis.

Vorteile:

What I liked most about Similarweb is the detailed competitor analysis and the comprehensive data on user behavior and traffic sources, which helped refine our marketing strategy.

Nachteile:

What I liked least about Similarweb is that some data points, especially for smaller websites, can be less accurate or delayed, making it harder to rely on for niche markets.

Level Up Your Data

Vorteile:

Understanding what other companies are doing and how they are performing online holistically is essential for providing the best possible strategy. The insights we gain from SimilarWeb enable us to help our clients compete at the same level. This comprehensive knowledge gives us deep insights into industries we may not be familiar with and enhances our capabilities as marketers. These profound insights, allow both our client and we as an agency to grow.

Nachteile:

The price and for smaller agencies, managing the costs annually, especially with increases, can be challenging. I understand the time and value put into your tech stack but it's also important to understand the smaller agencies that will champion the tool, as opposed to large holding companies where these tools become part of a suite and are often forgotten. These users are the ones who build loyalty, and staff members may carry that loyalty from agency to agency. Without the opportunity to use the tool, this advocacy is lost.

Unlocking Online Success: How Similarweb Elevates Your SEO and Competitive Intelligence

Vorteile:

What I love most about Similarweb is how it gives me a deep dive into my competitors' traffic and strategies. The keyword insights are invaluable for planning content that hits the mark. I also appreciate the detailed analytics, which help me track my site's performance and pinpoint areas for improvement. The user interface is intuitive, making complex data easy to understand and act upon. Overall, it feels like having a powerful toolkit for staying ahead in the digital game!

Nachteile:

While Similarweb is great, there are a few things I wish were better. Sometimes the data isn't as up-to-date as I'd like, which can be a bit frustrating. Additionally, it has so many features that it can feel a bit overwhelming at first. Despite these minor issues, it's still a super valuable tool for SEO and competitive insights.

Excellent Customer Support and Valuable Insights, but Needs More Market Comparison Features

Kommentare: Overall, Similarweb is a powerful tool that delivers detailed, insightful data with a supportive customer team that enhances the experience. While the platform excels at providing in-depth market information, the lack of a regional comparison feature limits its functionality for users like me who are looking to conduct multi-market analysis. Nonetheless, the personalised service, regular updates, and unique reports make it an indispensable resource for market intelligence.

Vorteile:

The customer support at Similarweb is excellent. The team is incredibly responsive, quick to assist, and always eager to accommodate bespoke requests. I appreciate the regular check-ins, where they take the time to walk us through platform updates and introduce us to new features. They also spotlight trend reports which has been a game-changer, offering us insights that are relevant and actionable to build into our client recommendations. The personal attention from the team makes the experience feel more tailored and valuable.

Nachteile:

One limitation I’ve encountered is the inability to create regions and compare multiple markets side by side within the dashboards. Currently, the platform only allows you to view data for a single market at a time, which can make cross-market analysis more challenging. Having the ability to compare different markets simultaneously would elevate the tool's efficiency.

Spying brands via Similar Web

Vorteile:

I can understand which brand has high focus on online marketing and pitch valuable brands for my company. By comparing marketing channels and site traffic performance of my clients' competitors, it also helps our team to gain more credibility among our clients!

Nachteile:

Some metrics only hv screen cap available, cannot download CSV. Also, some metrics only can track Desktop traffic while Mobile is the dominant nowadays

An intelligent tool with lots of potential for Advertisers

Vorteile:

- Competitive Intelligence: SW it's great for benchmarking our digital performance against competitors and industry leaders. - Extensive Datasets: High amount of datasets to study and identify potential leads and understanding market trends. - SEO Tools: Useful to optimize where our customers' attention should be.

Nachteile:

- Data presence on smaller websites can be less available or accurate

Web Analytics

Kommentare: great to refer to gain visibility on one companies traffic and such

Vorteile:

web analytic metrics are great for me to compare the visitors that are overlapping with my potential clients

Nachteile:

lack of education on the platform. I feel that there are a lot of different resources that I can utilize on the platform that I am not aware of!

Great tool for competitive analysis

Vorteile:

Similarweb excels in providing comprehensive analytics data and competitive insights, making it a vital tool for businesses. Its detailed metrics on traffic sources and user engagement, combined with powerful competitive analysis capabilities, allow users to benchmark against competitors and identify industry trends. The user-friendly interface ensures that even complex data is easy to interpret, making Similarweb an indispensable resource for any business aiming to enhance its digital strategy.

Nachteile:

While Similarweb offers exceptional analytics data and competitive insights, one notable drawback is its limited data period. Users can only access data for up to one year, which can be restrictive for businesses needing to analyze longer-term trends and historical performance.

Must-Use Product

Kommentare: Similarweb helps me be "smarter" at my job. Their platform is easy to use, and I love that they are constantly innovating. Their team is also very hands-on and is available whenever I've needed help.

Vorteile:

The custom industries feature—it allows me to look at a collection of website and view their aggregated data more holistically.

Nachteile:

This is a larger industry problem due to privacy issues, but I wish it had more mobile data.

Complete competitive analysis through Similarweb

Vorteile:

Comparison of competitive websites with respect to visits, time spent, unique visitors, monthly movement of traffic helps understand how our core competitions are behaving and where their campaigns are active. The new Beta feature of audience overlap also helps us choose media platforms with more unique audiences. The tool also helps us calculate the budget we will require to convert audiences to customers, given the traffic and conversions recorded

Nachteile:

While SimilarWeb can give direction on the type of keywords and creatives that are running across brands, it would also be helpful if the platform can capture indicative spends that are made by the selected brand websites.

Excellent platform

Kommentare: For me it's excellent, the best platform on the market

Vorteile:

Insights and datas about competitors and comparison of data in the same market segment

Nachteile:

some data inaccuracies and limitation of data search period

Very Good and practice

Kommentare: Very accurate metrics that make everyday life easier

Vorteile:

It's simple and practical, because its metrics make it easier to understand the market.

Nachteile:

I have nothing to say. It's always good for me.

Great tool

Kommentare: I rely on the platform to inform my editors about trends and to fix our strategy to beat our competitors

Vorteile:

Accuracy of data. Friendly interphase. Simplicity.

Nachteile:

The inability to reorder the dashboards in alphabetical order.

Growth manager

Kommentare: very good at competitor analysis, download reports and share lists with teams

Vorteile:

seo metrics and to be able to do competitor analysis on website metrics

Nachteile:

application analysis is insufficient, Date filters can be custom and adding and removing competitors can be easier.

Similarweb -- Helpful, but sometimes I get lost

Kommentare: Overall, Similareweb has been a powerful tool to have in my arsenal as clients ask about the ever-changing digital and competitive landscape. While sometimes the statistics seem to be skewed, it is helpful to start directional conversations with my clients about growth and the competitive landscape.

Vorteile:

There is a ton of helpful information about all aspects of the digital landscape. Additionally, the visualizations are helpful when directionally providing competitive insights to clients.

Nachteile:

Often, I find myself lost in all the data provided and am unsure what the most vital aspects to call attention to are. Also, I frequently want to view mobile and desktop data together, but in numerous graphs - there is no way to break the data out in this manner.

Analista de Midia Senior

Kommentare: It's been fantastic, Similar web even do some meetings with us, the account manager explians some features, helps on tests.

Vorteile:

The best thing on Smilarweb is the feature that compares web sites.

Nachteile:

Nothing, I pretty much like everything about Similarweb, I guess I'd say the price, it could be a little cheaper.

Overall Great SEO Tool

Vorteile:

Very easy to use and navigate. Great UX and IT support.

Nachteile:

Not able to use some advanced features. If I can try it, maybe would consider upgrading the current plan.

Similiarweb helps qualify and conquest

Kommentare: Positive, as one of only a few third-party resources our firm invests in

Vorteile:

Qualification of prospects and competitive analyses

Nachteile:

No visibility into ad spend, audiences, creative, and related to all parts, performance results

Similarweb - Competitive Intelligence

Kommentare: good - straight forward and easy to use : )

Vorteile:

User friendly and valuable resources/data

Nachteile:

can be quit expensive if you are looking for minimal queries

Competitor analysis

Vorteile:

Easy to find features in the new UI + set up a peer group of 5 to conduct website analysis. Good coverage across many metrics for a large set of countries. Also has mobile vs web splits which can be helpful sometimes.

Nachteile:

The limitation that you can only select a peer group of 5 websites at a time.

Great market research tool

Kommentare: Its great for market research and competitive analysis. Some of the suggestions made are really positive but I feel some features and the full power of Similarweb goes a bit under the radar.

Vorteile:

Its easy to use and great to do market research and benchmarking.

Nachteile:

Some of the features are not as clear or easy to understand

Indeed Simialweb

Vorteile:

The Dashboard & web analytics, traffic details

Nachteile:

Nothing that I dislike about similarweb.