---
description: Detaillierte Informationen über Marsello zu Benutzerfreundlichkeit, Funktionen, Kosten, Vor- und Nachteilen aus verifizierten Nutzer-Erfahrungen. Lies Ratings & Bewertungen und entdecke ähnliche Tools dank Capterra Austria.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/capterra/og_logo-e5a8c001ed0bd1bb922639230fcea71a.png?auto=format%2Cenhance%2Ccompress
title: Marsello Kosten, Erfahrungen & Bewertungen - Capterra Österreich 2026
---

Breadcrumb: [Startseite](/) > [Customer-Loyalty-Software](/directory/10031/customer-loyalty/software) > [Marsello](/software/152524/goody)

# Marsello

Canonical: https://www.capterra.at/software/152524/goody

Seite: 1 / 5\
Zurück: [Nächste Seite](https://www.capterra.at/software/152524/goody?page=2)

> Goody ist eine Lösung für Kundenloyalität und automatisiertes Marketing, die einfach funktioniert.
> 
> Bewertung: **4.3/5** von 104 Nutzern. Top bewertet für **Weiterempfehlungsquote**.

-----

## Übersicht

### Wer verwendet Marsello?

Gastgewerbe, Apotheken, Einzelhandel, Schönheit und Salon.

## Kurzstatistiken und Ratings

| Metrik | Bewertung | Detail |
| **Gesamt** | **4.3/5** | 104 Nutzerbewertungen |
| Bedienkomfort | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Kundenbetreuung | 4.3/5 | Auf Basis der Gesamtbewertungen |
| Preis-Leistungs-Verhältnis | 4.2/5 | Auf Basis der Gesamtbewertungen |
| Funktionen | 4.1/5 | Auf Basis der Gesamtbewertungen |
| Empfehlungsprozentsatz | 80% | (8/10 Weiterempfehlungsquote) |

## Über den Anbieter

- **Unternehmen**: Marsello
- **Region**: Auckland, Neuseeland
- **Gegründet**: 2013

## Gewerblicher Kontext

- **Startpreis**: $ 60,00
- **Preismodell**:  (Gratis Testen)
- **Zielgruppe**: Selbstständig, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000, 5 001–10 000, 10 000+
- **Bereitstellungen und Plattformen**: Cloud, SaaS, webbasiert, Mac (Desktop), Windows (Desktop)
- **Unterstützte Sprachen**: Englisch
- **Verfügbare Länder**: Afghanistan, Albanien, Algerien, Amerikanisch-Samoa, Andorra, Angola, Argentinien, Armenien, Aserbaidschan, Australien, Bahrain, Bangladesch, Belarus, Belgien, Benin, Bhutan, Bolivien, Bosnien und Herzegowina, Botsuana, Brasilien und 175 weitere

## Funktionen

- Angebot in sozialen Medien
- Angebotsmanagement
- Berichterstattung / Analyse
- Berichterstattung und Statistik
- Bonus-Verwaltung
- CRM-Systeme
- E-Mail Marketing
- E-Mail-Tracking
- Kampagnenanalysen
- Kampagnenmanagement
- Kampagnenplanung
- Kommunikationsmanagement
- Kontaktmanagement
- Kundenaktivitäts-Tracking
- Kundenkarten
- Kundensegmentierung
- Leistungskennzahlen
- Marketing-Automatisierung
- Mitgliedschaft-Management
- Multichannel-Marketing
- ROI Tracking
- Segmentierung
- Treueprogramm
- Zugriffsquellen-Verfolgung

## Integrationen (19 insgesamt)

- BigCommerce
- Cin7 Omni
- Ecwid
- Genius
- Genius iPad Pos System
- Instagram
- Judge.me
- Klaviyo
- Lightspeed
- Lightspeed Restaurant
- Lightspeed Retail
- Lightspeed eCommerce
- Mailchimp
- Meta for Business
- Shopify

... und 4 weitere Integrationen

## Optionen für Kundensupport

- E-Mail/Helpdesk
- FAQ/Forum
- Wissensdatenbank
- Telefon-Support
- 24/7 Live-Support
- Chat

## Category

- [Customer-Loyalty-Software](https://www.capterra.at/directory/10031/customer-loyalty/software)

## Ähnliche Kategorien

- [Customer-Loyalty-Software](https://www.capterra.at/directory/10031/customer-loyalty/software)
- [Marketing Automation Tools](https://www.capterra.at/directory/6/marketing-automation/software)
- [E-Mail Marketing Software](https://www.capterra.at/directory/30013/email-marketing/software)
- [Customer Advocacy Software](https://www.capterra.at/directory/31435/customer-advocacy/software)
- [Referral Software](https://www.capterra.at/directory/30681/referral/software)

## Alternativen

1. [Guusto](https://www.capterra.at/software/186209/guusto) — 4.9/5 (3466 reviews)
2. [Kangaroo](https://www.capterra.at/software/149363/kangaroo-rewards) — 4.9/5 (250 reviews)
3. [Referrizer](https://www.capterra.at/software/144990/referral-marketing-automation) — 4.8/5 (196 reviews)
4. [Tremendous](https://www.capterra.at/software/197141/tremendous-rewards) — 4.8/5 (464 reviews)
5. [Tango](https://www.capterra.at/software/146809/e-gift-card-rewards-and-incentives) — 4.8/5 (521 reviews)

## Nutzerbewertungen

### "Goody is Great" — 4.0/5

> **Brian** | *20. Jänner 2019* | Gastgewerbe | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: It has enabled us to find a new level of Customer loyalty rewards that is easy to manage and even easier to interface with our customers - i wish i could have found this years ago
> 
> **Nachteile**: i don't really have anything at this time to complain or comment on
> 
> we are really happy with it, happier still with the support and easy interfaces to our business and our customers

-----

### "Great App, Could be Better" — 4.0/5

> **Liam Styles** | *24. Juli 2024* | Einzelhandel | Empfehlungsbewertung: 6.0/10
> 
> **Vorteile**: Marsello is, at the time of review, the best platform for loyalty and email marketing for our business. There is a lot of customization and great analytic overview.
> 
> **Nachteile**: Marsello, at time of review, does NOT have a function that allows product recommendations tailored to individual purchases or cart activity. This means if you suggest any products via email marketing, it will always be a list of randomly generated products or manually selected ones. They will be the same for everyone. This feature is essentially useless for general purpose marketing or winback. Like many apps of its kind, it's a little too concerned with marketing itself instead of actually being a helpful app for clients. There are so many bells \&amp; whistles that are little more than half-baked ideas that have never gone anywhere.
> 
> Marsello allows lots of customization to suit your needs in most areas, but bafflingly little to none in others. It has a fairly customizable loyalty program disambiguated from $$ to points, which you can have mean the same thing, but most customers of ours dislike the points and would rather have their loyalty tracked in $$.

-----

### "Great to start with, but terrible when things go wrong" — 1.0/5

> **Mark** | *21. Dezember 2025* | Einzelhandel | Empfehlungsbewertung: 2.0/10
> 
> **Vorteile**: Great set up and intergration, worked well with our website and retail epos, Liked the unlimited marketing by email ability and metrics are good.
> 
> **Nachteile**: When things go wrong they're terrible at sorting things out, we've had an issue for a couple of weeks and nothing is being done about it.
> 
> Avoid if you use woocommerce\!\!\! We updated our woocommerce store and re-activated the Marsello API. Marsello then saw all the old orders as new orders as they had been assigned new ID's within woo. this DUPLICATED every order on Marsello DOUBLING peoples loyalty rewards in an instant and potentially costing me thousand of pounds. Marsello has no checking in place to weed out dupicates even though EVERY order has the exact same date and time stamp and transaction amount.&#10;&#10;It's now been two weeks and marsello have failed to get back to me ONCE regarding a resolution for this.&#10;&#10;The reason we chose marsello is for the intergrations to lightspeed epos and woo, but looks like we'll be dropping lightspeed and marsello now.&#10;&#10;I've written this as a way to hopefully get this issue resolved as I have had nothing from marsello other than "we're looking in to it" emails every time i get in touch.&#10;&#10;Up to this point the experience has been good, other than the pop up which is poorly designed and looks like it's been coded by a 5 year old (my webdesigners comments) But I rate a company on their ability to resolve issues when things go wrong and on this occasion it's been a 1 star

-----

### "Great Product" — 5.0/5

> **Calvin** | *18. Jänner 2026* | Essen & Trinken | Empfehlungsbewertung: 9.0/10
> 
> **Vorteile**: Excellent customer support and functionality. Every time I have an idea for an automation, we always manage to find a way to make it work for our business. The team are detailed in their support. Pricing is very reasonable. Easy to learn.
> 
> **Nachteile**: There is not much I would fault for Marsello, perhaps the only thing is sometimes a lag between updating my database from Lightspeed.

-----

### "A Simple, flexible CRM system for Point of Sale" — 5.0/5

> **Che** | *10. Oktober 2018* | Einzelhandel | Empfehlungsbewertung: 10.0/10
> 
> **Vorteile**: We liked that our loyalty scheme was able to go fully digital.
> 
> **Nachteile**: Of course it could always be cheaper, but the price as it stands is completely reasonable for the product.
> 
> Goody is easy to install and administer. If ever there is or was a problem I know I can talk to someone on the phone or via chat immediately. I've never been treated like a 'stupid user'.&#10;&#10;Love goody.

-----

Seite: 1 / 5\
Zurück: [Nächste Seite](https://www.capterra.at/software/152524/goody?page=2)

## Links

- [Auf Capterra anzeigen](https://www.capterra.at/software/152524/goody)

## Diese Seite ist in den folgenden Sprachen verfügbar

| Sprache | URL |
| de | <https://www.capterra.com.de/software/152524/goody> |
| de-AT | <https://www.capterra.at/software/152524/goody> |
| de-CH | <https://www.capterra.ch/software/152524/goody> |
| en | <https://www.capterra.com/p/152524/Goody/> |
| en-AE | <https://www.capterra.ae/software/152524/goody> |
| en-AU | <https://www.capterra.com.au/software/152524/goody> |
| en-CA | <https://www.capterra.ca/software/152524/goody> |
| en-GB | <https://www.capterra.co.uk/software/152524/goody> |
| en-IE | <https://www.capterra.ie/software/152524/goody> |
| en-IL | <https://www.capterra.co.il/software/152524/goody> |
| en-IN | <https://www.capterra.in/software/152524/goody> |
| en-NZ | <https://www.capterra.co.nz/software/152524/goody> |
| en-SG | <https://www.capterra.com.sg/software/152524/goody> |
| en-ZA | <https://www.capterra.co.za/software/152524/goody> |
| es | <https://www.capterra.es/software/152524/goody> |
| es-AR | <https://www.capterra.com.ar/software/152524/goody> |
| es-CL | <https://www.capterra.cl/software/152524/goody> |
| es-CO | <https://www.capterra.co/software/152524/goody> |
| es-CR | <https://www.capterra.co.cr/software/152524/goody> |
| es-DO | <https://www.capterra.do/software/152524/goody> |
| es-EC | <https://www.capterra.ec/software/152524/goody> |
| es-MX | <https://www.capterra.mx/software/152524/goody> |
| es-PA | <https://www.capterra.com.pa/software/152524/goody> |
| es-PE | <https://www.capterra.pe/software/152524/goody> |
| fr | <https://www.capterra.fr/software/152524/goody> |
| fr-BE | <https://fr.capterra.be/software/152524/goody> |
| fr-CA | <https://fr.capterra.ca/software/152524/goody> |
| fr-LU | <https://www.capterra.lu/software/152524/goody> |
| it | <https://www.capterra.it/software/152524/goody> |
| ja | <https://www.capterra.jp/software/152524/goody> |
| ko | <https://www.capterra.co.kr/software/152524/goody> |
| nl | <https://www.capterra.nl/software/152524/goody> |
| nl-BE | <https://www.capterra.be/software/152524/goody> |
| pl | <https://www.capterra.pl/software/152524/goody> |
| pt | <https://www.capterra.com.br/software/152524/goody> |
| pt-PT | <https://www.capterra.pt/software/152524/goody> |
| sv | <https://www.capterra.se/software/152524/goody> |
| tr | <https://www.capterra.web.tr/software/152524/goody> |

-----

## Strukturierte Daten

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":null,"address":{"@type":"PostalAddress","addressLocality":null,"addressRegion":null,"postalCode":null,"streetAddress":null},"description":"Capterra hilft Millionen von Nutzern die richtige Software für ihr Unternehmen in Österreich zu finden – Vergleiche Tausende von Bewertungen & Ratings von top Softwareanwendungen.","email":"info@capterra.at","url":"https://www.capterra.at/","logo":"https://dm-localsites-assets-prod.imgix.net/images/capterra/logo-a9b3b18653bd44e574e5108c22ab4d3c.svg","@type":"Organization","@id":"https://www.capterra.at/#organization","parentOrganization":"Gartner, Inc.","sameAs":["https://twitter.com/capterra","https://www.facebook.com/Capterra/","https://www.linkedin.com/company/capterra","https://www.instagram.com/capterra/","https://www.youtube.com/user/CapterraTV"]},{"name":"Marsello","description":"Viele Unternehmen haben immer noch Schwierigkeiten zu definieren, wer ihre Kunden sind. Ohne dieses Wissen verlassen sich Unternehmen auf teure Programme oder Recherchen von Drittanbietern, um ihre Strategie festzulegen. Goody löst dieses Anliegen zu einem Bruchteil der Kosten, die herkömmliche CRM- oder Koalitionsbindungsprogramme verursachen. Dies wird erreicht, indem Einzelhändlern einfache, integrierte Tools zur Verfügung gestellt werden, mit denen sie ihr eigenes Treue- und Engagementprogramm erstellen können. Diese Tools sind automatisiert und bieten Einzelhändlern eine konsolidierte Ansicht ihres Kundenstamms.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/38382d64-4d86-48c3-b4ee-91b164dbb2b1.png","url":"https://www.capterra.at/software/152524/goody","@type":"SoftwareApplication","@id":"https://www.capterra.at/software/152524/goody#software","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.capterra.at/#organization"},"aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":104,"ratingValue":4.3},"offers":{"price":"60","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"FAQPage","@id":"https://www.capterra.at/software/152524/goody#faqs","mainEntity":[{"name":"Was ist Marsello?","@type":"Question","acceptedAnswer":{"text":"Viele Unternehmen haben immer noch Schwierigkeiten zu definieren, wer ihre Kunden sind. Ohne dieses Wissen verlassen sich Unternehmen auf teure Programme oder Recherchen von Drittanbietern, um ihre Strategie festzulegen. Goody löst dieses Anliegen zu einem Bruchteil der Kosten, die herkömmliche CRM- oder Koalitionsbindungsprogramme verursachen. Dies wird erreicht, indem Einzelhändlern einfache, integrierte Tools zur Verfügung gestellt werden, mit denen sie ihr eigenes Treue- und Engagementprogramm erstellen können. Diese Tools sind automatisiert und bieten Einzelhändlern eine konsolidierte Ansicht ihres Kundenstamms.","@type":"Answer"}},{"name":"Wer verwendet Marsello?","@type":"Question","acceptedAnswer":{"text":"Gastgewerbe, Apotheken, Einzelhandel, Schönheit und Salon.","@type":"Answer"}}]},{"@type":"BreadcrumbList","itemListElement":[{"name":"Startseite","position":1,"item":"/","@type":"ListItem"},{"name":"Customer-Loyalty-Software","position":2,"item":"/directory/10031/customer-loyalty/software","@type":"ListItem"},{"name":"Marsello","position":3,"item":"/software/152524/goody","@type":"ListItem"}],"@id":"https://www.capterra.at/software/152524/goody#breadcrumblist"}]}
</script>
